A logistics website must demonstrate reliability and capability. Shippers need confidence in your network, visibility into their shipments, and a fast path to getting a quote.
Quote and Rate Request
- Online rate request form with origin, destination, and cargo details
- Commodity and weight information fields
- Service level selection (expedited, standard, economy)
- Special handling requirements (temperature-controlled, hazardous, oversized)
- Quick response commitment displayed
- Multi-modal options if available
Shipment Tracking
- Real-time tracking by tracking number, PO, or reference
- Status updates with estimated delivery
- Proof of delivery documentation
- Exception and delay notifications
- API access for integrated tracking
Service Pages
- Dedicated pages for each service (FTL, LTL, expedited, warehousing, last mile)
- Geographic coverage and lane strengths
- Equipment types available
- Special capabilities (white glove, cold chain, oversized)
- Industry-specific solutions
Service Area and Network
- Interactive map showing coverage area
- Terminal and warehouse locations
- Transit time estimator by lane
- Cross-border and international capability
Technology and Integration
- TMS integration capabilities
- EDI and API connectivity
- Real-time visibility tools
- Reporting and analytics dashboards
- Customer portal features
Industry Solutions
- Pages targeting specific verticals (retail, manufacturing, healthcare, food and beverage)
- Industry-specific compliance and certifications
- Case studies per industry
- Specialized equipment or handling
Credentials and Compliance
- DOT and MC numbers
- Insurance coverage
- Safety ratings (CSA scores)
- Certifications (C-TPAT, SmartWay, ISO)
- Bonded warehouse certification (if applicable)
Customer Portal
- Shipment booking and management
- Invoice and payment access
- Reporting and analytics
- Document management (BOLs, PODs, customs documents)
- Account management
Case Studies and Testimonials
- Client success stories with metrics (cost savings, transit time improvements)
- Industry-specific examples
- Customer logos and endorsements
Mobile Experience
- Tracking accessible from mobile
- Quote request from phone
- Contact information visible immediately
- Portal accessible on tablet
SEO
- Service-specific landing pages
- Lane and route pages for geographic targeting
- Industry pages for vertical targeting
- Schema markup for logistics company
A logistics website that makes quoting fast and tracking transparent builds the trust shippers need to move their freight.
Ready to build a logistics website? Contact us to discuss your project.